Welcome to MIDO 2013

The staff of Otticanet visiting Mido 2013!

Mido exhibition was held last week in Milan; it is the most important sunglasses and eyewear exhibition in the world and of course we were there!

Innovation, news and ideas: other than the big and most famous brands Mido gives space to new, emerging brands: We met lots of “green”, eco-friendly sunglasses, absolutely respectful towards the environment and the eco system.

Among the upcoming season’s trends we noticed the predominance of transparent frames proposed by the houses Safilo and Marchon.
Decorative studs are still very popular and in-fashion and Italia Independent and Valentino are their official reppresentatives!



Mido website